Although the financial futures and options markets have only existed since 1972, many current participants have little understanding of their genesis. This unique work offers a much needed historical perspective that provides important insights into the basic functioning of the markets. Petzel explains how these relatively new investment products originated, how they are used, and how the markets in which they are traded work. Petzel begins with an overview of the first fifteen years of financial futures, examining both successes and failures and developing a basic hypothesis of what components are necessary for success. The next two chapters present the fundamentals of futures and options for those who need a thorough grounding in basic concepts such as the standard elements of futures contracts, margins, types of trading, and the structure of the exchanges. Subsequent chapters address equities market strategies, interest rate strategies, and foreign currency futures and options. In the final chapter, Petzel discusses accounting, tax, and regulatory issues that affect the development and trading of financial futures and options. Written for professionals in corporate finance and in the financial services industry who have had little exposure to financial futures and options, the guide includes general examples as well as detailed explanatory tables and figures. The author focuses throughout on the use and construction of contracts, rather than providing particular trading advice or touting any one system of trading.
The Marketer's Guide to Media Vehicles, Methods, and Options is an unusually practical hands-on reference source written for marketing, advertising, and promotion professionals to use in conjunction with their daily work. Designed as a convenient desk-top manual, this is an informative guide to the use of media vehicles. Ann Grossman covers the traditional broadcast, print, and out-of-home media formats and sales promotions as well as the increasingly used methods of direct marketing and telemarketing. In addition, she details production tools and steps in the use of each of these media.
Preferential trading arrangements (PTAs) are currently proliferating, but existing economics literature provides little practical guidance for trade negotiators and analysts grappling with complex technical problems in negotiating PTAs. In this Australia-China focussed study, a group of trade economists and international trade law experts draw on both theory and recent evaluations of several major PTAs to discuss the constraints to achieving meaningful liberalisation in PTAs and key practical problems facing negotiators trying to achieve the best outcomes within given political economy constraints, such as choice of rules of origin and dispute settlement procedures. The Australia-China FTA, currently under negotiation, is used as an illustrative case study to provide concrete insights into the roots of political conflicts and the pros and cons of alternative formulations and approaches. This book would appeal to both academic analysts and those involved in negotiating international trade agreements.
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